Trifold Brochure (Back Inside, Back Cover, Front Cover) student project
This project started as a student brief and ended as a real client conversation.
Designed in a graphic design class, the concept explored the relationship between a museum exhibition and the gallery's collection, a connection the gallery owner had already identified as worth communicating to collectors. I developed it as a print announcement, then adapted it across email, social media, and a digital viewing room.
When I shared it with the owner, they wanted to use it as an e-blast. A student concept becoming a working campaign felt like the clearest signal that the thinking behind it was sound.
Designed in a graphic design class, the concept explored the relationship between a museum exhibition and the gallery's collection, a connection the gallery owner had already identified as worth communicating to collectors. I developed it as a print announcement, then adapted it across email, social media, and a digital viewing room.
When I shared it with the owner, they wanted to use it as an e-blast. A student concept becoming a working campaign felt like the clearest signal that the thinking behind it was sound.
Trifold Brochure (Inside Left, Inside Center, Inside Right) student project
E-blast (primary announcement)
E-blast (primary announcement)
E-blast (primary announcement)
E-blast (primary announcement)
E-blast (primary announcement)
Social media asset
Role: Design & art direction — Art Gallery
